Experience Quality GateBeta

The experience quality gate before every release.

Ommelo scans your product before release to find experience breakpoints, friction patterns, and design issues that silently cost revenue.

app.ommelo.com/dashboard
5 issues found

Your design system checks components. Your CI checks code. But nothing systematically checks the experience your users actually receive.

What your analytics record

Checkout completion

66%

−34%at the billing step

What Ommelo shows

Observed
Billing re-asks for the address already entered at shipping.
Impact
$38–52k / mo exposed
Recommendation
Prefill billing from shipping — +1.4pt completion.

Illustrative example.

Three ways to put Ommelo to work.

Start with a single screen or watch every touchpoint over time — the same evaluation engine meets your product wherever it lives.

acme.com/checkout
72

Experience score

2 critical5 warnings

Drop in a URL or screenshot

Paste any product URL or a screenshot and Ommelo returns an instant, evidence-backed evaluation.

acme.com/checkout
Ommelo
Report sent to your inbox

Walk your journey with the extension

Install the Chrome extension, walk your real flow, and Ommelo captures every step and sends back the report.

Coming soon
Sessionslive

Connect GA4 and stay on watch

Continuously evaluate every user touchpoint and track how each new feature performs over time.

What Ommelo finds for you.

Six dimensions of experience quality, systematically evaluated — not guessed.

Flow Breakpoints

Where users abandon due to experience gaps — dead ends, missing back-paths, unclear progression.

Cognitive Overload

Patterns that create unnecessary mental effort — information density, choice paralysis, unclear hierarchy.

Interaction Inconsistency

Mixed metaphors and broken expectations — similar actions behaving differently across contexts.

Accessibility Gaps

Issues that exclude users and risk compliance — contrast failures, missing labels, keyboard traps.

Conversion Friction

Design decisions silently reducing conversion — form complexity, trust signals, CTA ambiguity.

Business Impact

What each friction signal means in revenue terms, so priorities set themselves.

The questions that stall roadmaps, answered with evidence.

The question teams debateWhat Ommelo shows
Where exactly are users hesitating?The friction signals and the pattern driving them
Does this actually matter?The business impact attached to each signal
How do we compare to competitors?Benchmarked against your market and category
Are we accessible and compliant?Issues surfaced before they reach production
What do we fix first?A priority list with expected outcome and confidence level

Less debate. Better decisions. Faster releases.

Evidence, not opinion.

Every recommendation carries its foundation — the observation, the evidence, and the business impact. Your team stops debating and starts improving what matters.

Every screen meets the same ruleset. What breaks it gets flagged.

Confidence isn’t a feeling. It’s what evidence produces.

Questions, answered plainly.

No. Ommelo is built for anyone responsible for a digital product, product managers, founders, and executives included. It translates experience signals into business decisions.

Analytics record what happened. Ommelo explains why it happened, what it costs, and what to improve first. They work together; Ommelo is the decision layer on top.

No. An audit is a one-time check. Ommelo evaluates your product’s experience continuously and ties every signal to a decision, that’s the difference between a report and intelligence.

Minutes. Connect your product and analytics, and Ommelo handles the analysis.

Ommelo reads your product the way one of your visitors would. Results are stored per account in Postgres with row-level security, so one customer’s findings are never reachable from another customer’s session, and authentication is scoped to a single host rather than shared across environments. Full data-processing terms are available on request.

Start free, no credit card required. Paid plans begin at $19 a month for solo practitioners, with team and agency tiers above that.

Better decisions begin with better evidence.

Understand your users. Prioritize with confidence. Build products people love.

Analyse my product

No credit card required.